Local SEO Cost: Pricing Guide for 2024
Understanding local SEO pricing helps you budget effectively and choose the right service level for your business. Here's what to expect.
Pricing Disclaimer: Costs vary significantly based on business size, competition level, geographic market, and service scope. The figures below are general estimates based on industry standards. Contact us for a custom quote tailored to your specific needs.
Local SEO Pricing Factors
Several factors influence local SEO costs:
- Business Size: Single-location businesses typically cost less than multi-location franchises.
- Competition Level: Highly competitive markets require more intensive optimization and ongoing work.
- Service Scope: Basic setup vs. comprehensive ongoing management affects pricing significantly.
- Geographic Market: Major metropolitan areas often command higher rates due to increased competition.
Typical Local SEO Service Tiers
Basic Setup & Optimization
One-time setup including Google Business Profile optimization, basic citation building, and initial audit. Typically ranges from $500-$2,000 depending on business complexity.
Ongoing Local SEO Management
Monthly retainer for ongoing optimization, citation management, review generation, and performance monitoring. Typically ranges from $500-$3,000+ per month based on service level and market competition.
Enterprise Multi-Location
Comprehensive local SEO for businesses with multiple locations. Pricing is typically customized based on number of locations, geographic spread, and service requirements.
What's Included in Local SEO Services
- Google Business Profile setup and optimization
- Local citation building and management
- Review generation and management
- Local content creation and optimization
- Performance tracking and reporting
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Every business is unique. Get a personalized quote based on your specific needs, market, and goals.
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