Get Your Firm Recommended by AI
When someone asks ChatGPT "who's the best attorney for my case" or asks Perplexity "find a lawyer in my area"—your firm should be in the answer.
Get Free Legal GEO AuditWhy Law Firms Need GEO
Clients are asking AI for attorney recommendations. AI mentions carry high trust for major legal decisions.
"Best personal injury lawyer in [city]"
Accident victims ask AI for attorney recommendations when they need help fast
"Should I hire a lawyer for [situation]?"
AI answers often recommend specific attorneys as part of advice
"Divorce attorney near me who handles [specialty]"
Clients with specific needs ask AI for specialized attorney recommendations
"Compare [law firm] vs other options"
Prospective clients use AI to vet firms before initial consultations
Practice Areas We Optimize
We help law firms across all practice areas get found in AI search.
Personal Injury
Injury, accident, and malpractice attorneys
Criminal Defense
Criminal defense lawyers and DUI attorneys
Family Law
Divorce, custody, and family attorneys
Business Law
Corporate, contract, and business attorneys
Employment Law
Employment and labor law attorneys
Estate Planning
Wills, trusts, and probate attorneys
Immigration
Immigration and visa attorneys
IP & Tech
Patent, trademark, and tech law
Our Legal GEO Package
Everything you need to get your firm recommended by AI.
Attorney Entity Optimization
AI systems need to recognize your firm and attorneys as distinct legal entities with clear practice areas and credentials.
- Attorney schema markup
- Bar admission verification
- Practice area positioning
- Credential highlighting
Legal Content Authority
Establish your firm as a trusted authority on legal topics relevant to your practice areas.
- Practice area content
- Legal FAQs
- Case type education
- Jurisdiction-specific content
Results & Reputation Integration
AI systems weight case results and client reviews heavily for legal recommendations.
- Case results (where permitted)
- Client testimonials
- Peer recognition
- Award display
Bar-Compliant Implementation
All our legal GEO work complies with state bar advertising rules and ethics requirements.
- Ethics compliance
- Required disclaimers
- Accurate claims only
- Bar rule adherence
FAQs for Legal GEO
Why is GEO important for law firms?
When someone asks ChatGPT 'who's the best DUI lawyer in Phoenix' or asks Perplexity 'find a divorce attorney who handles high-net-worth cases,' AI recommends specific attorneys. If your firm isn't optimized, you're invisible to these potential clients.
How do you handle state bar advertising compliance?
We're experienced with legal marketing rules. All content and claims are reviewed for bar compliance. We include required disclaimers, avoid prohibited claims, and ensure all information is accurate and verifiable.
Can you optimize for specific practice areas?
Absolutely. Practice area specialization is often where legal GEO delivers the best results. We optimize for queries like 'truck accident lawyer in [city]' or 'immigration attorney for H-1B visas' where specificity matters.
How do you incorporate case results?
Where permitted by bar rules, we implement structured data around notable verdicts and settlements. In states with restrictions, we focus on experience, credentials, and client testimonials instead.
What about multi-location firms?
For firms with multiple offices, we optimize both the firm entity and individual office locations. This captures queries for both the firm brand and specific geographic areas.
How do you measure legal GEO success?
We track AI mentions for target practice areas and locations, monitor competitor visibility, and measure downstream metrics: consultation requests, lead quality, and clients who mention AI discovery.
Ready to get more clients from AI?
Get a free GEO audit for your law firm. See exactly how visible you are when potential clients ask AI for attorney recommendations.
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